Tuesday, January 13, 2009

Financial Crisis, a great way to justify ineffectiveness

I hear about the Financial crisis all the time, it's a bit tiring after all these month.

And now fellow employees are telling me that the reason for less sales is the Financial crisis - that is when I realize how much the media actually manages to dupe the population.

Steve Jobs had a great thing to say about that once:

"A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets."
Steve Jobs

The fact of the matter is that the financial crisis is a great way to explain to everyone that one is ineffective at conceiving a good product, producing it in a high quality and then marketing it and selling it. And this works for anyone on any job. If one is a great cleaner and cleans better than the rest one will be able to sell his product.

Despite the crisis there are still 6 billion people out there and they need products every day. Whether the banks have money or not they will want to buy those product even those considered a luxury!

Where I work we sell luxury goods and we're breaking all records month after month. Why? The product is great, the price is high but competitive and we market the product, people come in droves and they love it!